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Solutions · Retail

Connect what customers buy with what they tell you and what they do next.

Independent retail lives in two worlds — the shop floor and the storefront. Compass brings them into a single profile so you can act on the whole relationship, not fragments of it.

The problem

Your best customers don't shop in only one place.

A loyal customer might discover you online, buy in the shop, and answer a survey at the register. When that activity is scattered across separate tools, you lose the thread. Compass keeps it together, so the person — not the channel — is what you see.

  • One profile spanning in-store and online
  • Purchases, preferences, and engagement in a single timeline
  • Recognition that follows the customer, not the checkout
Use cases

Made for the way independent shops build loyalty

Retail relationships are personal. Compass gives you the memory to keep them that way as you grow.

In-store plus online

Bring point-of-sale and ecommerce activity into one profile, so a regular in the shop is recognized online too.

Product education

Send the care guide, recipe, or how-to that fits what someone just bought — the way you would advise them in person.

Replenishment

Reach customers when a favorite is likely running low, based on their real purchase cadence.

VIP recognition

Identify your best customers across every channel and treat them like the regulars they are.

Survey personalization

Use what customers tell you — preferences, sizes, interests — to tailor what you send next.

Event follow-up

Turn an in-store event or trunk show into an ongoing relationship with timely, relevant follow-up.

Loyalty

Reward the regulars — wherever they shop.

Connect your loyalty program so points, tiers, and rewards inform who you reach and how. A VIP in the shop is a VIP in their inbox, and the message reflects it.

See ecosystem integrations
  • Loyalty status available as audience criteria
  • Recognize and thank your most valuable customers
  • Personalized offers that match real buying behavior

Treat every customer like a regular, online and in-person.

Compass unifies your retail activity so you can recognize, reward, and reach the people who keep coming back.