Ask for an audience in plain English. Get a query Compass can prove.
Describe the customer you want to reach. Compass turns it into a validated query against your real data — then shows you the size, the sample, and the exact rules before you ever send.
Compass builds the audience
Type the request the way you’d say it out loud. These are the kinds of audiences Compass handles today.
Customers who purchased Lion’s Mane twice but have not ordered in 60 days.
People who attended a workshop but never purchased a grow kit.
Customers interested in stress support who have not received a campaign this month.
VIP customers who spent more than $500 and opened the last campaign.
Event guests who registered but did not attend.
Customers who completed a survey but have not placed an order.
Plain English in, a real query out
The point of a Compass audience isn’t just convenience — it’s that every audience is a validated, inspectable query rather than a black box.
Natural-language creation
Describe the customer you have in mind. Compass translates the request into a structured query instead of asking you to learn a filter builder.
Validated Audience DSL
Every audience compiles to a typed, validated query language. If a request can’t be expressed against your data, Compass tells you plainly rather than guessing.
Catalog- and attribute-aware
Queries understand your products and your customer attributes — so “Lion’s Mane” resolves to real catalog items and “VIP” resolves to a real fact.
Compass always shows its work
You never target an audience you can’t see. Every audience comes with an estimate, a sample, and an explanation.
Audience estimates
A size estimate before you commit, so you know whether you’re addressing a handful of customers or a segment.
Sample customers
Representative members from the result set, so you can sanity-check that the audience matches your intent.
Plain-English explanations
The exact rules being applied — and any part of your request Compass could not support — written back in language you can read.
Save an audience once. Snapshot it when it counts.
Audiences are reusable definitions you can name and return to. And when a campaign sends, Compass captures a point-in-time snapshot of exactly who qualified — so your reporting reflects the audience as it was at send, not as it drifted afterward.
See how campaigns use audiences- Reusable audience definitions you can name and revisit
- Point-in-time campaign snapshots taken at send
- Reporting that matches who actually qualified
- The same audiences feed campaigns and journeys
Your business already has customer intelligence. Compass helps you use it.
Start with Shopify, connect your ecosystem, and let Compass turn scattered activity into audiences, campaigns, and journeys.